Concept Development and Design
Site Selection
Marketing Research
Confidental Organizational Planning and Analysis
Strategic Business Audits
Strategic Hotel Business Audits
Operational Analysis
Training Communications
The Stanford Company's Hotel Strategic Audit is a methodical approach to business analysis and planning. Our Hotel Strategic Audit Program will focus on all non food and beverage operating departments within a Hotel operation. Within two weeks The Stanford Company professionals will:

A.Thoroughly review your hotel operations based on on site evaluations.
B.Analyze all financial information against industry norms, noting trends and areas of opportunity.
C.Provide a detailed review of your programs and procedures in the areas of.

MARKETING & POSITIONING
MERCHANDISING
FRONT DESK OPERATIONS
GUEST ROOMS
RESERVATIONS
PHONE SYSTEMS
HOUSEKEEPING
LAUNDRY
RECREATION
GUEST RELATIONS
CONCIERGE
CONTROLS
M.I.S. MANAGEMENT SYSTEMS
ADMINISTRATION
PURCHASING
TRAINING & DEVELOPMENT
MAINTENANCE
FIRE, HEALTH & SAFETY

This analysis will be followed by a strategy session with key members of your staff. Goals will be formalized into a workplace detailing responsibilities, timetables and the financial objectives of each goal. When The Stanford Company has completed its work, you will have:

Solid objectives for business improvement, growth and cost control.
A plan for achievement of your new goals, including the responsible parties for each.